Our experience covers a breadth of industries, providing insights and strategy guidance across a range of marketing issues.
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Customers & prospects
- market segmentation, profiling & targeting;
- measuring customer satisfaction, experience & loyalty;
- understanding attitudes, needs, motivations & behaviour
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Products & services
- understanding usage behaviour, attitudes & user experience;
- identifying & developing market opportunities;
- informing planning decisions;
- optimising concept testing & product development
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Brands, advertising & communications
- measuring brand equity, image & perception;
- understanding brand preference & drivers;
- enhancing brand positioning;
- evaluating & optimising communication
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Key industry experience
- Financial services
- Automotive
- Healthcare/pharmaceutical
- Media, entertainment & leisure
- Retail & FMCG
- Travel & tourism
- Professional services
- Education & training
- Property
Who we are
